This is when you ejaculate too quickly before or during sex. It’s the most common ejaculation problem experienced by men. Ejaculation time during sexual activity is different for each person and there’s no universal rule about how long sex should last. So premature ejaculation is when it happens sooner than you want it to. It’s very common for people to experience premature ejaculation from time to time. Treatment may be available if half or more of your ejaculations are happen before you want them to. A common treatment is Priligy, which is a tablet taken by mouth an hour before sex. Another treatment is a cream called EMLA, which is applied to the penis about half an hour before sex.